Why you need to check your sign-up box

When you have a website, one of the things that will help you to increase your number of customers/clients is to have some form of sign up on the home- page.  The sign up may be for a Free Trial, a Newsletter or for a Download of a report you’ve written.   When it’s for…

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Write to win hearts

Write your blogs like you are reaching out to the cat who wants the cupcake What I’m going to say  may seem obvious, but it’s something I’ve found makes the craft of writing much easier. When you are planning a series of blogs because you want to say something about your business, you want to…

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How to Organise Your Facebook Groups

Facebook Groups

You join Facebook groups because they’re important to you. Move your favourites to the top. How many of you have joined a Facebook group and then not done anything with it?   I’m one of those people, I join groups because:  they are part of a lifestyle change I’m making, they are part of learning I’m…

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How to get started writing your business blog and reasons to have one

When you are working in a business because you love doing what you do, time spent with clients may seem more important than writing the blog.   You have possibly thought about having a blog but not really taken the subject seriously yet.  Perhaps you are regularly creating posts on social media and wondering, what is…

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Check your progress on Twitter

Next time you go onto twitter here’s a quick way to check the progress you are making. Use Twitter Analytics Click on the small photo of you in the top menu bar until you see the words ‘view my profile’ then click on the photo again until a new menu drops down offering ‘analytics’.  Click…

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5 Reasons to Market Your Business on Twitter

When you are working for yourself it may take a few stages to have all your online platforms set up.  If you are a woman in business you may be very familiar with Facebook as that’s where you chat to your friends.  If you want to find a way of connecting with lots of other…

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Writing help

Writing as part of Marketing   There are some days when I need to write something and it doesn’t come to me.  Does this happen to you?  You need inspiration, information or motivation.   If you have chosen writing as one of your methods of communication, then writing is something you are probably aiming to…

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Reach on Facebook

http://buff.ly/2d3ZdfGIf you are using social media as part of your marketing you will probably be concerned with the REACH. In a nutshell this is the number of people who have seen your post. This matters because the higher your reach the more influence you have. When you have gifts that you want to share with…

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Why I love email marketing software

When you want to send communications to more than a handful of people there are several advantages of using list and email software like Mail chimp, Convert Kit or Campaign Manager. The systems help you to comply with data protection rules. You can track who you’ve sent the messages to You can track who’s opened…

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The Online Attraction Cycle

When you are working in a business that’s driven by a love of what you are doing, attracting potential new clients into your field on a regular basis can seem sometimes to get in the way of the REAL work you do. In addition, you are thinking about what you should post on social media,…

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